The Journal

Article 3 of the 'lessons learnt' series My career journey so far has been a wonderful and challenging learning experience. Here’s some lessons I learnt along the way that may resonate with your current situation and influence your existing or future marketing strategy. The opportunity to join a startup and use my experience in the technology sector to drive the growth of the company from a senior leadership position was too tempting an offer to miss. I joined a boutique, Ex

Article 2 of the 'lessons learnt' series My career journey so far has been a wonderful and challenging learning experience. In this content series, I am sharing some of the important lessons I learnt along the way that may resonate with your current situation and influence your existing or future marketing strategy. Previously I worked at a Global Digital Product Studio , which you can read more about here, but once I had established myself as a credible B2B tech marketer, I

Article 1 of the 'lessons learnt' series Working as a B2B marketer in the technology industry has been a wonderful and challenging learning experience so far. Here are some lessons I learnt along the way that may resonate with your current situation and influence your existing or future marketing strategy. At the beginning of my journey, following my career pivot (more about that here ), I joined a global digital product consultancy which helped brands build products for mobi