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Innovation SuperNetwork

Marketing Strategy & Delivery, Training & Public Speaking 

Professional Services Sector

SME

November 2023 - present

Workshop delivery, event panelist and marketing consultancy.

"Through my role at Innovation SuperNetwork, I've collaborated with Kathryn on a number of events. It's clear that she's passionate about supporting other small business owners and those just starting out to think about what marketing strategy is right for their business. With expertise in the tech sector, she's a huge advocate for increasing diversity through her work with Women in Tech North East CIC. Kathryn's reliable, a knowledgeable marketer and is up for a challenge" - Karl Murray, Innovation Manager

Background

Innovation SuperNetwork specialises in providing tailored business support to foster innovation and growth among North East companies. Seeking to expand their digital innovation programme, they required a consultant proficient in workshop delivery and one-on-one coaching, to support local entrepreneurs.

They sought a consultant with strong marketing expertise and deep connections within the North East business community, capable of effectively coaching diverse entrepreneurs so they could meet the rising demand.

What we did

Kathryn, renowned for her extensive marketing background and active role in the North East business ecosystem, was the ideal choice. She facilitated workshops, offered personalised coaching sessions, and contributed to panel discussions, enhancing Innovation SuperNetwork's support framework.

Impact

To date, our collaboration with Innovation SuperNetwork has delivered impactful outcomes:

  • Workshops: Conducted a marketing workshop benefiting 20 entrepreneurs, equipping them with essential strategies for business growth.

  • One-on-One Coaching: Provided tailored guidance to a forensic psychologist launching a training programme, ensuring effective market entry.

  • Feedback Sessions: Offered detailed feedback to eight entrepreneurs on their funding pitches, enhancing their presentation skills and securing potential investments.

  • Panel Discussions: Engaged in a panel discussion, reaching 30 individuals to share insights and inspire entrepreneurial success.

Kathryn's contributions have bolstered Innovation SuperNetwork's capacity and empowered North East entrepreneurs with critical skills and support, fostering innovation and economic growth across the region.

"We asked Kathryn to deliver a Marketing & Social Media Strategy session. Her workshop was very well received and was packed full of content about marketing strategy - attendees were able to go away with a top level marketing & social media strategy for their business and start to make steps to implement it with the guidance Kathryn had given them. I would not hesitate to recommend Kathryn to consult on marketing for your business or to run an event on this subject. She is an absolute super star :-)" - Jen Murray, Marketing Manager

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