top of page

The Journal
Reflections, lessons, and ideas from the world of marketing, business, and beyond.
Here you’ll find:
-
Insights from client projects.
-
Thoughts on emerging trends (like AI).
-
Honest reflections on running a solo consultancy.
Short reads. Human perspective. Real takeaways.


Career pivoting into the tech sector
Curious about career pivoting? Read this article to find out three top tips and actions on how to get started on a different career journey.

Kathryn Wharton
2 min read


6 tips to boost your confidence in public speaking
Behind my smile is someone who once felt deeply uncomfortable with public speaking—but over time, I’ve learned to lean into it. There was a point in my life when I struggled to share my thoughts even in small group settings. Fast forward to today, and I can confidently stand in front of hundreds of people. This transformation didn’t happen overnight, and it doesn’t come naturally to most of us. But embracing public speaking has raised my profile, placed me on stages I never

Kathryn Wharton
3 min read


In conversation with Kathryn Wharton
In June 2023 I was interviewed by Veronica Swindale, Managing Director and Founder of NESMA (North East Sales and Marketing Academy) for Northern Insights Magazine. Northern Insights Magazine, July 2023 issue. I first met Veronica in September 2019 and she supported me through the pandemic and career change to achieve a distinction in my marketing qualification. It was great to sit down and catch up properly with Veronica, here’s what we discussed: “Kathryn, thanks for join

Kathryn Wharton
3 min read


Marketing at an experience design agency
Article 3 of the 'lessons learnt' series My career journey so far has been a wonderful and challenging learning experience. Here’s some lessons I learnt along the way that may resonate with your current situation and influence your existing or future marketing strategy. The opportunity to join a startup and use my experience in the technology sector to drive the growth of the company from a senior leadership position was too tempting an offer to miss. I joined a boutique, Ex

Kathryn Wharton
3 min read


Marketing at a global technology consultancy
Article 2 of the 'lessons learnt' series My career journey so far has been a wonderful and challenging learning experience. In this content series, I am sharing some of the important lessons I learnt along the way that may resonate with your current situation and influence your existing or future marketing strategy. Previously I worked at a Global Digital Product Studio , which you can read more about here, but once I had established myself as a credible B2B tech marketer, I

Kathryn Wharton
3 min read


Marketing at a global digital product studio
Article 1 of the 'lessons learnt' series Working as a B2B marketer in the technology industry has been a wonderful and challenging learning experience so far. Here are some lessons I learnt along the way that may resonate with your current situation and influence your existing or future marketing strategy. At the beginning of my journey, following my career pivot (more about that here ), I joined a global digital product consultancy which helped brands build products for mobi

Kathryn Wharton
3 min read


Demystifying the information on Companies House to help you manage risk.
This piece was originally written by Kathryn Wharton with expert insights from Justin Turner , Director at Orange Umbrella in June 2023. Following the liquidation of the company Kathryn was working for, it was written in response to helping others understand the financial stability of a company. This was predominantly from the perspective of making a career move but the knowledge will also help business owners get insights into the stability of potential partners, customers

Kathryn Wharton
6 min read
bottom of page
