Welcome to our journal

As keen educators in all things marketing and business, and on a mission to create a more diverse tech industry, read our latest thoughts below.

Kathryn Wharton

2 min read

Championing Your Brand: How to Make Customers Your Biggest Advocates

Learn how to turn your customers into loyal advocates with these essential tips for business owners to increase customer experience.

Kathryn Wharton

1 min read

Thinking about launching your own business? Read these five tips on how KLW Marketing was launched to help you grow your business.

Kathryn Wharton

3 min read

A great marketing plan will drive growth across new business, increase customer lifetime value and raise the employer brand.

Kathryn Wharton

3 min read

When I joined the tech industry from the museum sector in March 2020, I knew no one. The pandemic had just sent the world into lockdown...

Kathryn Wharton

3 min read

#3 of the lessons learnt series My career journey so far has been a wonderful and challenging learning experience. Here’s some lessons I...

Kathryn Wharton

3 min read

#2 of the lessons learnt series My career journey so far has been a wonderful and challenging learning experience. In this content series...

Kathryn Wharton

3 min read

#1 of the lessons learnt series Working as a B2B marketer in the technology industry has been a wonderful and challenging learning...

Kathryn Wharton

6 min read

This piece was originally written by Kathryn Wharton with expert insights from Justin Turner, Director at Orange Umbrella in June 2023....